Last updated: 27 August 2026
These Terms and Conditions (the “Terms”) govern your use of the website seo-butler.com (the “Website”) and the purchase and delivery of services offered by SEO Butler Limited (“SEO Butler”, “we”, “us” or “our”). By using the Website, requesting a quote, placing an order or otherwise engaging our services, you agree to be bound by these Terms. If you do not agree, please do not use the Website or our services.
1. Who we are
SEO Butler Limited is a private limited company registered in Malta under company registration number C92153, with VAT number MT26362716. Our registered office is SOHO – Savoy Garden, J Block, Rue D’Argens, Gzira GZR1362, Malta. You can contact us at [email protected] or +356 9903 4596. Further company details are available in our Legal Notice.
2. Our services
We provide digital marketing services to businesses, including search engine optimisation (on-page, off-page and technical SEO), link building and our Backlink Marketplace, content creation, and related consulting (the “Services”). Our Services are intended for business customers (B2B). By ordering, you confirm that you are acting in the course of a business and have authority to bind the organisation on whose behalf you are acting.
The specific scope, deliverables, timelines and fees for each engagement are set out in a written proposal, order confirmation, marketplace order or statement of work (an “Order”). In the event of conflict between an Order and these Terms, the Order prevails for that engagement only.
3. Quotes, orders and acceptance
Quotes are valid for 30 days unless stated otherwise. An Order becomes binding when we confirm it in writing (including by email) or when we begin performing the Services, whichever is earlier. We may decline any order at our discretion, including where the target website, niche or content is unlawful, deceptive, or incompatible with the sites in the marketplace.
4. Fees and payment
- All fees are quoted in euro (EUR) unless otherwise stated and exclude VAT, which will be added where applicable.
- Unless the Order says otherwise, one-off services and Backlink Marketplace orders are payable in full in advance, and recurring services are invoiced monthly in advance.
- Invoices are due within 14 days of the invoice date. We may suspend work and withhold deliverables while any invoice is overdue, and may charge statutory interest and reasonable recovery costs on late payments.
- You are responsible for any bank charges, currency conversion costs or withholding taxes applicable to your payment.
5. Refunds and cancellations
Backlink Marketplace and link-building orders. Because placements are commissioned from third-party publishers as soon as an order is confirmed, orders cannot be cancelled once outreach or publication has started. If a specific placement cannot be delivered, we will offer a replacement placement of equivalent value or a refund for that placement only.
Content creation. Orders may be cancelled free of charge before writing begins. Once work has begun, cancellation fees will reflect the work completed. Each piece includes up to two rounds of reasonable revisions requested within 14 days of delivery; revisions that change the agreed brief are treated as new work.
Recurring SEO services. Either party may cancel a monthly service by giving at least 30 days’ written notice. Fees already paid for the current period are non-refundable. Minimum terms, where agreed in the Order, apply.
Refunds, where due, are made to the original payment method within 14 days. Nothing in this section affects any rights you may have under mandatory law.
6. Your obligations
- Provide accurate information, timely access (for example to your website, analytics or CMS) and any approvals we reasonably need to deliver the Services.
- Confirm that you own or are authorised to promote the websites, brands and content you ask us to work on, and that they do not infringe any third-party rights or applicable law.
- Not use the Services for websites or content that are illegal, defamatory, hateful, or that we reasonably consider harmful to our reputation or publisher relationships.
- Review deliverables promptly. Deliverables are deemed accepted 14 days after delivery unless you notify us of a material defect in writing.
7. No guarantee of rankings or results
Search engines are operated by third parties whose algorithms change without notice. While we apply industry best practice, we do not guarantee any specific ranking, position, traffic level, conversion rate, indexing outcome or timeframe. Estimates, forecasts and case studies are illustrative only. Third-party publishers control their own websites; we cannot guarantee that a placement will remain live indefinitely, although we will make reasonable efforts to replace a placement removed within 12 months of publication for reasons outside your control.
8. Intellectual property
On full payment, you own the intellectual property in bespoke content we create for you (articles, copy, on-page assets). We retain ownership of our methods, tools, templates, reports, know-how and any pre-existing materials, and grant you a non-exclusive licence to use them as part of the deliverables. We may reference you as a client and describe the work in general terms unless you ask us in writing not to.
Content published on third-party websites through our Backlink Marketplace remains subject to the publisher’s own terms; the publisher controls the page on which it appears.
9. Use of artificial intelligence
We may use AI-assisted tools to support research, drafting, analysis and quality control. All client-facing deliverables are reviewed by our team before delivery. Our use of AI, the safeguards we apply, and how your data is handled are described in our AI Usage Policy, which forms part of these Terms.
10. Confidentiality and data protection
Each party will keep the other’s non-public information confidential and use it only for the purposes of the engagement. Where we process personal data on your behalf, we do so as your processor in accordance with the GDPR and, on request, will enter into a data processing agreement. Our processing of personal data as a controller is described in our Privacy Policy.
11. Liability
Nothing in these Terms limits liability for death or personal injury caused by negligence, fraud, or any liability that cannot be limited by law. Subject to that, we are not liable for any indirect or consequential loss, loss of profit, revenue, business, goodwill or data, or for any loss arising from search engine algorithm changes, penalties or actions taken by third parties (including publishers and platforms). Our total aggregate liability arising out of or in connection with any engagement is limited to the fees paid by you for the Services giving rise to the claim in the 12 months preceding the event.
12. Suspension and termination
We may suspend or terminate an engagement with immediate effect if you breach these Terms and do not remedy the breach within 14 days of notice, if you fail to pay when due, or if continuing would expose us to legal risk. On termination, you must pay for all Services performed up to the termination date. Sections 7, 8, 10, 11, 13 and 14 survive termination.
13. Use of the Website
The Website and its content are provided for general information and are protected by copyright and other intellectual property rights owned by or licensed to SEO Butler. You may not copy, scrape, reproduce or redistribute the Website content except as permitted by law or as described in our AI Usage Policy. We may change or withdraw any part of the Website at any time. Links to third-party sites are provided for convenience only and we are not responsible for their content.
14. General
- Governing law and jurisdiction. These Terms are governed by the laws of Malta. The courts of Malta have exclusive jurisdiction over any dispute, without prejudice to any mandatory consumer rights that may apply.
- Force majeure. Neither party is liable for delay or failure caused by events beyond its reasonable control.
- Assignment. You may not assign your rights without our written consent. We may subcontract parts of the Services (for example to publishers or freelance writers) while remaining responsible to you.
- Entire agreement. These Terms, together with the relevant Order and the policies referred to in them, form the entire agreement between us.
- Changes. We may update these Terms from time to time. The version in force when an Order is confirmed applies to that Order; the current version applies to use of the Website.
- Severability. If any provision is found unenforceable, the remainder continues in effect.
15. Contact
Questions about these Terms? Email [email protected] or write to SEO Butler Limited, SOHO – Savoy Garden, J Block, Rue D’Argens, Gzira GZR1362, Malta.